With multiple ways to listen to the customer, organizations need to effectively understand the right strategy that will work best at specific points in the customer lifecycle.

Traditional marketing methods have taken a backseat as the digital world has morphed into a larger entity. Knowing how to apply what still works to that digital world, while taking advantage of current technologies, has become the focus of today’s marketing departments.

We help our clients with marketing technologies that provide a 360° view into that digital world around us so they can collaborate, communicate, and analyze data for quicker ROI and improved company messaging.

We know marketing. And we know technology.

Having worked in the marketing & technology consulting space for a number of years, we’ve seen it all. From old school to new school, from simple newspaper ads to advanced computer marketing algorithms. We can help your company make the right choices for your specific goals to give you the edge needed in today’s competitive marketplace.

Creating a marketing strategy and executing a plan.

Radian Consulting can help you bring your vision to life through a succinct series of steps designed to take you from ideas to reality. Reflected here is a sampling of key elements at the core of what we do as marketing consultants.

  Organize back office marketing requirements

  Set and track unique performance driven goals

  Increase the efficiency of marketing efforts

  Increase customer loyalty & retention

  Create effective long-term dialogue with customers

  Easily monitor campaigns for on-going improvement

  Link marketing efforts to visible ROI

  Boost company-wide profitability